VANGUARD

Comprehensive coverage of one of the UK’s most popular museum exhibitions and outreach programs.

Vanguard: Bristol Street Art was a comprehensive exploration into the rise and impact of graffiti and street art in Bristol and beyond. As the official Digital Media Partners for the Vanguard Exhibition with Bristol Museum, we had a mammoth task.

The summer long program featured a 7-room exhibition, on-street activations, an outreach program, workshops, a film festival, live talks and a series of parties and events.

Not only did we cover each of these avenues, we took over their social media entirely, dropping daily posts, stories and insights.

 

THE CHALLENGE

Unravelling a complex web of communication into content that performs multiple different functions, without overwhelming or confusing the audience.

EXHIBITON PHOTOGRAPHY

 

VIDEO DOCUMENTATION

 

EVENT & OUTREACH PHOTOGRAPHY

RESULTS & IMPACT

  • High-profile launch and distribution. Our initial content began rolling out to launch the exhibition, within weeks 75% of tickets had already been sold. Coverage across social media began gathering momentum from the start, with press coverage showcasing our work amplifying the success. 

  • Press pickup. Local and national coverage from the Guardian, SKY Arts, BBC as well as art specific publications and outlets.

  • Social Media Dominance: Daily posts utilising various formats ensured and active and engaged hungry audience were constantly fed.

 

Campaign: Vanguard: Bristol Street Art

Brand: Vanguard x VANS

Client: Vanguard

Deliverables:

  • Short-Film

  • Daily Video Updates (6 months)

  • Event Coverage

  • Multi-Cam Talks Coverage

  • Bespoke Youtube Series

  • Short-Form Assets

  • Mulptiple Photography Assignments

  • Social Media Management

Location: Bristol, UK

Project Date: Summer 2021